{"id":263514,"date":"2025-09-23T10:24:18","date_gmt":"2025-09-23T14:24:18","guid":{"rendered":"https:\/\/interiordesign.net\/?post_type=canvasflow&p=263514"},"modified":"2025-09-23T10:24:20","modified_gmt":"2025-09-23T14:24:20","slug":"ege-snohetta-carpet-collaboration-matter","status":"publish","type":"id_product","link":"https:\/\/interiordesign.net\/products\/ege-snohetta-carpet-collaboration-matter\/","title":{"rendered":"Ege And Sn\u00f8hetta Reimagine Flooring With Generative Flatweaves"},"content":{"rendered":"\n
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Photography by Oioioi.<\/figcaption><\/figure>\n\n\n\n
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September 23, 2025<\/p>\n\n\n

Text: <\/span>Lisa Di Venuta<\/a><\/p>\n\n\n\n

Photography: <\/span>Oioioi<\/a><\/p>\n<\/div>\n\n\n\n

Ege And Sn\u00f8hetta Reimagine Flooring With Generative Flatweaves<\/h1>\n\n\n

A collaboration between two Nordic powerhouses\u2014Ege<\/a> and Sn\u00f8hetta<\/a>\u2014birthed a flatweave collection that upends homogenized serial production and standard pattern repeats. Unveiled at Copenhagen\u2019s 3DaysofDesign<\/a>,\u00a0Matter\u00a0reimagines floor as terrain, weaving compositions that echo the nuance of organic surfaces. The generative design process described as \u201csemi-controllable\u201d translates randomness into weft and warp, fabricated of recycled yarns on Ege\u2019s most advanced flatweave looms. Algorithms switch up to manipulate individual threads. \u201cFrom code to pixel, pixel to thread, and thread to carpet, we investigated how micro-scale design can shape macro-scale spaces,\u201d explains Sn\u00f8hetta product designer Francesca Giulia Poli. \u201cThe result is a surface that feels uniform yet ever-changing as you move through a space.\u201d Available in two palettes, each with 18 base colors filtered through muted gray-beige or saturated blue-green undertones, the patterns diffuse softly like fog, at once logical yet unpredictable.\u00a0<\/p>\n\n\n\n

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